SEO Glossary
SEO GLOSSARY What is White Hat SEO? White hat SEO refers to ethical search engine optimization tactics and strategies that focus on improving the quality and value of a website in order to achieve higher rankings in search engines like Google. The term “white...
SEO Glossary
SEO GLOSSARY What is Keyword Stuffing? Keyword stuffing refers to the practice of overloading content with keywords in an attempt to manipulate search engine results. The goal is to rank content higher in search engines by repeating keywords over and over.How Keyword...
SEO Glossary
SEO GLOSSARY What are Canonical URLs? Canonical URLs are the preferred or primary URLs that point to a specific page on a website. They help search engines and users find the correct page and avoid duplicate content issues. Why are Canonical URLs Important? There are...
SEO Glossary
SEO GLOSSARY What are Doorway Pages? Doorway pages are web pages that are optimized for specific keywords but are not intended for human readers. They are created solely to rank highly in search engines for those keywords and then redirect visitors to another page on...
SEO Glossary
SEO GLOSSARY What are Featured Snippets? Featured Snippets are special search results that Google displays at the top of search results pages to highlight the most relevant information for a user’s query. They provide a concise, direct answer in a box above the...
SEO Glossary
SEO GLOSSARY What is Link Velocity? Link velocity refers to the rate at which new backlinks are accumulated by a website over time. It provides an indication of how rapidly a site’s link profile is growing through the acquisition of new referring domains. Link...
SEO Glossary
SEO GLOSSARY What is Robots.txt? How Robots.txt WorksWhen a search engine crawler first lands on a site, it will look for a robots.txt file. The crawler will read the instructions in this file to know which pages or files it can and cannot crawl.The robots.txt file...
SEO Glossary
SEO GLOSSARY What is a Schema Markup? Schema markup is a way to add additional structured data to your website pages through the use of code. By adding schema markup, you provide search engines like Google with extra information about your content. This can help...
SEO Glossary
SEO GLOSSARY What are Sitemaps? A sitemap is a file that contains a list of all the pages on a website. It is designed to help search engines like Google and Bing crawl and index a website more efficiently. Sitemaps serve as a roadmap for search engine crawlers,...
