AI Training and Tool Stack
Your team has AI licenses. Almost nobody uses them.
Most marketing and sales teams have Copilot or ChatGPT and use it to tidy up emails. We set up the right tools for the work your team actually does, train them on their own live tasks, and stay on hand for 30 days while the habits stick. Sessions run on your real work: a live campaign brief, a real account you are chasing.
Trained on your work, not generic prompt lists.
Marketing teams
- Research and briefs that hold up to scrutiny
- Drafting in your brand voice, not AI house style
- Repurposing one piece across channels
- Campaign and performance analysis
- Checking facts and spotting AI errors
Sales teams
- Account and prospect research before a call
- Personalized outreach that doesn't read as templated
- Call notes, follow-ups and CRM hygiene
- Proposal and RFP drafting
- Objection prep from real deal history
Both
- What to never put into a public AI tool
- Where AI is wrong often enough to matter
- A simple usage policy your team will follow
- Which tasks are worth automating, and which aren't
Fewer tools, properly set up.
A typical review finds a team paying for Copilot through its Microsoft 365 licence, two or three ChatGPT Plus seats bought on expenses, a writing tool nobody has opened since the trial, and a transcription service that duplicates what Teams already does.
We go through what you have, say what to keep, cut and add, then set the keepers up: connected to your own documents and CRM, with a shared prompt library your team can reuse instead of each person starting from scratch. Which tools we recommend depends on what you already own. A Microsoft 365 shop usually gets further with Copilot properly configured than with a new subscription; a team on Google Workspace rarely does.
We are not a reseller and take no commission from any vendor, so the recommendation is only ever what fits your team.
Three ways to start.
Half-day workshop
Three hours with up to 12 people, built around your team's real tasks. They leave with working prompts for the jobs they do every week.
AI-Ready Marketing Team
Tool-stack review, setup of the agreed tools and workflows, a half-day workshop, a shared prompt library and 30 days of support while the habits stick.
Team program
Six weeks of structured sessions for marketing and sales together, with assignments on live work between sessions and a usage policy at the end.
Every engagement is quoted as a fixed price after a short scoping call, so you know the cost before anything starts. Quotes exclude VAT and travel. Agencies: see the partner program for reselling training to your clients.
Training sits alongside the rest of what we do. If the question is whether buyers can find you in AI answers rather than whether your team can use AI, start with the free AI Visibility Snapshot or read the guide to AI visibility.
Tell us what your team does all day.
We'll come back with a shape for the training and a fixed price. Available across the UK and Ireland, on site or remote.