SEO Best Practices
ARTICLES Static URLs vs. Dynamic URLs: Which Should You Use for SEO? Should you use dynamic or static URLs for SEO? This post explores the pros and cons of each URL type. Learn when dynamic URLs make sense and when static is best for rankings and usability. URLs are...
SEO Best Practices
ARTICLES What is the Mysterious Cloaking in SEO? Is cloaking the secret to SEO success, or just a trap waiting to fail? Learn the risks of cloaking and how to optimize ethically. Cloaking! Sounds like a cool new marketing strategy, right? Well recently, I’ve...
SEO Best Practices
ARTICLES What’s All This About SEO Poisoning? Learn about the sneaky tactic known as “SEO poisoning” – when unscrupulous marketers try to sabotage your search rankings through shady linking, keyword stuffing, and other underhanded tricks. You...
SEO Best Practices
ARTICLES What is SEO Testing and Why You Should Care Let’s explore SEO testing: what it is, the best tools for the job, how long you can expect to see results, and some common pitfalls to avoid. Like most marketers’ I’m sure you’re always...
